David Becker Led by David Becker — operator, builder, SaaS exit.
For Founder-Led Content & Production Businesses

AI Operations
Audit

"We know AI matters. We just don't know where to start, what to ignore, or what's worth spending on."

A 2-week engagement that maps your entire operation against AI economics — and activates the opportunities that actually move your business.

Start a conversation →
Built for
Production companies Creator portfolio businesses Digital content studios Branded content houses $5–15M · Founder-led · IP or talent-driven
2
Weeks to live tools in your workflow
3
AI integrations built and handed over
1
Session needed to start the audit
0
Pre-work required from you
The Audit

What we map in
your operation

One 3-hour session. We walk your entire workflow and listen for five things that reveal where AI genuinely moves your economics.

Disproportionate time
Where effort is out of proportion to the value it produces.
💸
Wasted AI spend
Where you're already spending on tools without measurable return.
Immediate ROI
Where a simple integration would have payback in the first month.
📢
Expensive distraction
Where vendor hype has driven investment that doesn't match your model.
🔒
Decision paralysis
Where too many options are costing more than a wrong decision would.
How It Works

Two weeks.
Delivered.

Week 1 maps. Week 2 activates. You leave with running tools, not a strategy document.

1
Week One · Map
The Audit Session
One 3-hour working session. No pre-work. We walk your entire operation and map every AI touchpoint in real time. Within 48 hours, your AI Operations Map is delivered.

Live mapping — your workflow, every stage

AI Operations Map delivered within 48hrs

60-min debrief to validate and prioritise

2
Week Two · Activate
Working Proof of Concept
Top 2–3 opportunities built into your actual workflow. Not demos — live tools, handed over with team training. You end Week 2 with something running.

2–3 AI integrations live in your production process

Team trained and confident using them

90-Day Roadmap — sequenced, with owners

Every touchpoint classified
Adopt Now
High leverage, clear ROI

Built in Week 2.

Pilot
High potential, test first

Enters your 90-Day Roadmap.

Monitor
Not yet rational

Parked with a review date.

Ignore
Hype or irrelevant

Documented so you stop looking.

What You Receive

Three deliverables.
All concrete.

Nothing theoretical. Everything built for immediate use by you or your team.

01
AI Operations Map

Full workflow classified. Adopt Now items ranked by ROI. Every Ignore decision documented so you can stop revisiting it.

02
Working Proof of Concept

2–3 live AI integrations running in your actual production workflow. Built, tested, and handed over with team training.

03
90-Day Roadmap

Every next step sequenced with owner and success metric. Ready for your team to run — or to hand back as a retainer brief.

Start a Conversation

Let's talk about
your operation.

For founder-led content and production businesses ready to move from AI uncertainty to AI clarity. $5–15M revenue, founder still in the room.

David Becker
David Becker  ·  Principal, the-reset.studio
Co-founder & former CEO of zkipster (SaaS exit). 20+ years at the intersection of content, technology, and monetization. Swiss-born, NYC-based. davidbecker.nyc →

Founder-led content or production business, $5–15M revenue

AI is on your agenda but the picture isn't clear yet

You want something running in your workflow within 2 weeks

"We respond to everything. If it's not the right fit, we'll say so quickly — and point you somewhere useful."

We take on a small number of engagements at a time. That means the people who built your AI Operations Map are the same people in the room for Week 2.

No account managers. No handoffs. One team, start to finish.

If the timing isn't right or the fit isn't there, we'll tell you in the first exchange. Either way, one business day response, guaranteed.

Send a message

We respond within one business day. No pitch, no hard sell.

Message received.

We'll be in touch within one business day.